Design an outfit for Leona Lewis to wear for an upcoming performance

Winner Announced On
December 2, 2011
THE BRIEF

Leona Lewis first took audiences' breaths away when she appeared on the UK X Factor in 2006 where she was later announced as the winner of the third series. In that time, Leona has become a multi-platinum selling artist, three time Grammy Award nominee and one of the most in demand singers in the world. 

Leona now has her hands in the design realm and is inviting artists to submit an outfit design that will be created for Leona to wear at a major upcoming performance, which will be seen by millions. True to her compassion and support for animals, Leona has requested that all designs be ethically friendly. 

The winner will be personally selected by Leona and Jo Elvin, UK Glamour Editor and William Tempest, fashion designer.

"I love fashion, creativity and designing my own outfits. I can’t wait to see what people come up with. I think it’s really important to support creative individuals and the future names of tomorrow. I’m passionate about animal welfare and everything I wear always holds true to this - we want to find the next Stella McCartney out there I’m really happy to be teaming up with Talenthouse to make this special competition work. Good luck everybody." ~Leona Lewis
ABOUT LEONA LEWIS
Every once in a while, an artist comes along whose talent is so undeniable that it inspires everyone who encounters it. British singer and songwriter Leona Lewis is such an artist. Leona's debut Spirit entered the album chart at Number One and became Britain's fastest-selling debut of all time.
THE CAREER OPPORTUNITY

One winner will work collaboratively with Leona and a professional team, who will create and finalise the winning design for Leona to wear at a major upcoming performance. The dress will then be auctioned for charity*. The winner will also receive:

  • Global exposure by having their design promoted across Leona's official website and social media channels
  • A professional photograph of Leona wearing the outfit for their portfolio
  • $1500

Two runners-up (as selected by Leona) will have their designs featured across Leona's official website and social media channels. In addition they will each receive $350.

*All proceeds will be donated to Hopefield Animal Sanctuary

ABOUT JO ELVIN

Jo Elvin has edited Glamour since it’s launch in 2001. Within a year of launching Glamour became the UK’s biggest selling glossy monthly, a position the magazine has maintained ever since. Jo has won countless industry awards as well as establishing one of the biggest annual events of the year, the Glamour Women of the Year Awards.

ABOUT WILLIAM TEMPEST

After studying womenswear design at The London College of Fashion, William Tempest went on to work for Giles Deacon in London and Jean Charles de Castelbajac in Paris, before starting up his own label. William creates luxurious, modern and contemporary designs which have been worn by the crème de la crème of stylish British women, including Victoria Beckham, Kate Moss, Emma Watson, Lily Allen and, of course, Leona Lewis.

THE COMMUNITY CHOICE

The two highest voted artists will have their designs featured across Leona Lewis' official website and social media channels. In addition they will each receive $350.

HOW THE WINNER WILL BE CHOSEN

Leona Lewis, Jo Elvin and William Tempest will choose the winner from all qualified submissions with special consideration for the top voted entries. A qualified submission is one which meets all the Terms & Conditions, Guidelines and Official Rules.

CREATIVE INVITE GUIDELINES
  • Designs must not require any leather or any other materials derived from animals for the finalised outfit, i.e. must be animal friendly.
  • Participants should retain their original artwork files but designs must be submitted in JPEG or PNG, Max Size 5MB.
  • The winning design may be modified to accommodate production requirements
  • Design must be original (meaning not using third party pre-existing copyright materials).
Official Rules
It's important to know our Official Rules before starting your creative work.
Read Here
Key Dates
  • Submit By: November 19, 2011 at 6:00 PM
  • Voting Starts: November 19, 2011 at 6:00 PM
  • Voting Ends: November 24, 2011 at 6:00 PM
  • Winner Announcement: December 2, 2011
All times are in Pacific Standard Time.