Film a short advertisement inspired by iHeartRadio

Winner Announced On
February 3, 2015
the brief
A passion for music and radio. That is at the core of everything that drives iHeartRadio, and they want your help in communicating that to fellow music fans!

iHeartRadio is challenging filmmakers, producers, and cinematographers to create a 15 or 30 second video that helps capture the spirit of iHeartRadio. You can draw inspiration from the brand messaging that is found in the ‘inspiration’ tab, or you can come up with something that is completely fresh and alternative – the choice is yours. The main thing the judges are looking for is a short ad that captures the identity of iHeartRadio and tells a story that resonates well with music fans worldwide.

Two top videos will be chosen by a panel of marketing experts at iHeartRadio and used across multiple iHeartRadio platforms and social channels as well as a potential international ad campaign. Additionally, the two selected filmmakers will receive $5,000 each.

Make sure you end your video with a call to download the iHeartRadio App and include the iHeartRadio logo which can be downloaded here. The mission is to raise awareness of the iHeartRadio app, but also to communicate how communal and awesome a role it can play in everyday life.

Submit your work to Talenthouse now within the 'participate' tab and join the conversation at #iHeartRadio.
about iheartradio
Hailed by CNET as "the best streaming radio app.” Millions of Songs. Thousands of Stations. One Free App. That’s how easy iHeartRadio is.

iHeartRadio is the only app that features thousands of live radio stations from across the country AND makes creating custom stations as simple as telling us your favorite song or artist. iHeartRadio does all the work to create a playlist for you from our library of 20 million songs from 800,000 artists. Live and custom stations covering Pop, Country, Hip-Hop, R&B, Alternative, Rock, Talk, News, Sports, Comedy and more. With iHeartRadio, you have the only app you need to stream live AM/FM radio and listen to commercial-free custom music!
“Young people just starting out in the filmmaking community are some of today's most creative and inspired minds. Research shows that almost all consumers listen to radio, regardless of what devices or platforms they’re using, and we can’t wait to see how these talented people will catch listeners’ attention by telling the story of iHeartRadio in unique and innovative ways.”
- iHeartMedia CEO and Chairman Bob Pittman
the career opportunity
Two (2) filmmakers, as selected by the panel of judges of iHeartRadio, will:
  • Receive $5,000 each
  • Receive exposure across iHeartRadio's social channels
  • Have their film potentially used in a global advertising campaign for iHeartRadio
The voting period is the time to engage your friends, family and supporters to vote for your work! One artist with the highest number of votes will receive:
  • $1,000
Music makes life better. We love the perfect song at the perfect moment, the anticipation of what’s next in an inspiring playlist, the connection that comes from a shared experience listening to a great radio station. Laughing about a joke with friends all heard from our favorite DJ or morning show. We couldn’t live life without a music soundtrack to our day.

That’s at the core of everything that drives us at iHeartRadio, a passion for music and radio.

We want your help communicating our passion to fellow music fans. Help us tell the story and spread awareness about the iHeartRadio app. We have collected thousands of the best stations from across the country plus 20 million songs from 450,000 artists into one free App. We believe that there is a station playing music that is perfect for making any moment in life better. Choose from one of our great live radio stations or simply tell us an artist and iHeartRadio will build you a custom, commercial free playlist. All of this is free. The download is free and iHeartRadio is free to use.

Showcase moments in life that are made instantly better with music. Show a music soundtrack moment that instantly turns a mundane activity into a cinematic experience in the minds eye of the listener. Tell the story of a dystopian world devoid of music and how tragic life could be. Make that connection to music enhancing how we experience the world. Music makes life better and iHeartRadio is the easiest way to access the best stations, the best play listing service, the largest library of songs and artists and all for free.
Meet the judges
Chris Williams – SVP Programming
Chris Williams was named SVP of iHeartRadio Programming in November 2013. As such, he oversees all digital content programming, curation, marketing and editorial strategies for iHeartMedia's industry leading digital radio platform, iHeartRadio. Williams was an integral part of the team that launched the Premium Choice (PC) network for iHeartMedia in 2009, making successful on-air talent and high-quality programming more broadly available to local stations across the country. He also focuses on identifying new and strategic programming opportunities for iHeartRadio.

“I’m excited to see the iHeartRadio story told in completely original ways from fresh and creative perspectives!”
Nathan Jones – SVP Creative
Nathan Jones is the SVP, Creative Director for iHeartMedia. In addition to overseeing the design of the wildly successful iHeartRadio product, Nathan leads a team of animators, editors, illustrators and visual designers touching every piece of the corporate brand, our music events and an exciting range of industry/advertiser partnerships.
Colby Hall – Digital Program Director
Colby Hall is a Peabody Award-winning and Emmy nominated writer/producer that has developed, produced and directed multiple episodes of household name network and cable shows including Pop Up Video, and Best Week Ever. As Digital Program Director at iHeartMedia, he has pioneered the creation of original short-form videos explicitly designed for the viral digital economy. Before coming to iHeartMedia he was the founding editor of leading opinion news outlet Mediate.com and has offered his media insight on all three cable news channels.
Ryan Haigh – Design Director
Ryan Haigh is Director of Product for Home Entertainment, Automobile, and Marketing experiences at iHeartRadio. Ryan leads a talented team of designers spanning from product UI/UX to animation and branding for some of iHeartRadio’s biggest music events.
Paul Costabile - iHeartRadio Personality
Paul Costabile is a web, television and radio personality as well as a writer and producer for iHeartMedia. He can be seen weekly in iHeartRadio's 5 Things You Need to Know, a roundup show of buzz-worthy music, entertainment and viral news as well as in, At the iHeartRadio Backdoor, a segment featuring top artists before they hit the stage at the iHeartRadio Theater. He provides red carpet and backstage TV coverage at national events including the iHeartRadio Ultimate Pool Party, Jingle Ball and Music Festivals, as well as movie premieres. His trademark 'fun and unique' segments and interviews with artists and celebrities are featured online and on TV, and can be heard on CHR Radio stations across the country.
creative invite guidelines
  • This opportunity is open to global residents who are at least 18 years of age at the time of entry.
  • Submissions must be either 15 seconds OR 30 seconds long exactly. Please bear in mind YouTube adds 1 second onto the length of a video when uploading.
  • Submissions must end with a call to download the iHeartRadio App and the iHeartRadio logo which can be downloaded here.
  • Videos submitted must be original (meaning not using third party copyright materials) but can be pre-existing or created especially for this opportunity.
  • If multiple people were involved in the creation of the entry, only one person can submit the final video.
  • Artists must submit their video to YouTube or Vimeo then paste the video URL via the "Participate" tab on Talenthouse.
  • Artists must retain a high res version of their submission if selected as they will be required to provide a high res format of their video.
  • Artists that are not selected will not give up any rights to their work except in connection with this Creative Invite.
  • Submitting artists must complete the ‘Title’ and ‘Description’ fields prior to uploading their video.
  • All submissions will feature as part of a global gallery with public voting on Facebook and Twitter.
  • Talenthouse reserves the right to disqualify artists who we believe are cheating the voting system as this is against the spirit of the Creative Invite.
  • Artists must join Talenthouse using an active email address in order to ensure they can be contacted should they be selected.
  • Inappropriate, offensive, harmful or submissions that do not fit the brief will be removed.
  • Music used must be original or cleared to use, proof will be required if selected as a winner.
  • No purchase necessary to enter.
Official Rules
It's important to know our Official Rules before starting your creative work.
Read Here
how iheartradio will choose
iHeartRadio, together with the panel of judges, will select from all qualified submissions. A qualified submission is one which meets all the Terms & Conditions, Guidelines and Official Rules. Their selection will be independent of social votes.

The Talenthouse community and supporters of entrants, whether on Talenthouse or not, can vote for their favorite submissions during voting week via Facebook and Twitter. The artist with the largest public support will be chosen as the Highest Voted.
Key Dates
  • Submit By: January 12, 2015 at 10:00 AM
  • Voting Starts: January 12, 2015 at 10:00 AM
  • Voting Ends: January 20, 2015 at 10:00 AM
  • Winner Announcement: February 3, 2015