Design for The Who and Pretty Green

Winner Announced On
January 28, 2014
Along with the Beatles and the Rolling Stones, The Who complete the holy trinity of British rock. It is generally acknowledged among rock aficionados that The Who in their heyday were the most exciting live band on the planet, with their Live at Leeds album hailed as the greatest live album of all time.

After a long summer on the road for their European Tour 'Quadrophenia and More', The Who, together with Pretty Green, the U.K based fashion house, are turning to the creative community for help designing new artwork.

Aspiring graphic designers are invited to submit their graphic artwork (using the provided template if desired), as inspired by the vast catalogue of The Who music, for the opportunity to have it produced and featured as a t-shirt and sold on Pretty Green.
The group began as fashionable London mods, playing a self-styled brand of "Maximum R&B," but became much more: the pioneers of rock opera, a powerhouse arena act, and among the first rock groups to successfully integrate (rather than merely fiddle with) synthesizers. Their smashed guitars and overturned (or blown up) drum kits symbolized the violent passions of a band that mixed four distinct and powerful sounds: Pete Townshend's alternately raging or majestic guitar playing, Keith Moon's nearly anarchic drumming style, John Entwistle's facile, thundering bass lines, and Roger Daltrey's impassioned vocals.
One designer will have their artwork interpreted for a t-shirt and sold on Pretty Green's online store.

In addition, they will receive:
  • 5% royalty of all t-shirts sold*
  • $2,500
  • Exposure for their submission across The Who and Pretty Green's official social media channels

*After local sales tax is applied, sold at a retail value of £40.

Pretty Green is an up-front, straight talking British clothing label founded and designed by Liam Gallagher.
The highest voted designer will receive:
  • Exposure for their submission across The Who and Pretty Green's social media channels
  • Exclusive Pretty Green merchandise
The Who will select from all qualified submissions with special consideration for the top voted entries. A qualified submission is one which meets all the Terms & Conditions, Guidelines and Official Rules.
  • Participants may only submit one file
  • Participants must submit their artwork in JPG or PNG and no larger than 5MB
  • Participants must retain their original artwork should they be selected as a winner or finalist
  • Participants may use the provided template as an optional tool when creating their design
  • The winning submission may be modified to accommodate production requirements
  • Designs must be original (meaning not using third party pre-existing copyright materials) but can be pre-existing or created especially for this opportunity
  • Participants must join Talenthouse using an active email address in order to ensure they can be contacted by Talenthouse should they be selected as the winner or finalist
  • For all and any matters relating to copyright transfer, winners and finalists will be required to respond to a Declaration of Eligibility email which will be sent to them once they have been allocated in the winner selection
  • Winners and finalists must respond to Talenthouse within 7-14 days of receiving the winner notification email or else will forfeit all prizing
Official Rules
It's important to know our Official Rules before starting your creative work.
Read Here
Key Dates
  • Submit By: January 8, 2014 at 10:00 AM
  • Voting Starts: January 8, 2014 at 10:00 AM
  • Voting Ends: January 14, 2014 at 10:00 AM
  • Winner Announcement: January 28, 2014
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