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Create mural artwork inspired by the Netflix hit series, DARK

Creators Selected On
July 1, 2020
A NOTE FROM NETFLIX:

"Netflix is blown away by the number of responses to this brief and your creativity.
They would like to extend a big thank you to everyone who participated and congratulate the Selected Creators and Finalists!"

- Netflix Team
A NOTE FROM TALENTHOUSE

Early selection are now chosen from all work submitted by 3 June (5pm BST). Selected Creators will be contacted shortly. If your submission was not chosen at this early selection stage, it will be considered again during the regular selection once the Creative Brief has closed on June 10 (5pm BST).

Netflix is loving the work that's been submitted so far! For the second stage, they would like to also see more character-centric work e.g. around Martha, Jonas & Noah.
The end is the beginning and the beginning is the end: The third and highly anticipated final season of DARK casts its sinister shadow. We're inviting fans and creators around the world to help Netflix celebrate the show – which has recently been crowned their most popular original series EVER on Rotten Tomatoesthrough large scale artworks inspired by its iconic look and feel, imagery, story, and characters. The show was born in Germany, traveled the world and now we’re bringing it home.

Create unique static artwork that you can imagine being spray-painted onto large walls in Berlin’s urban neighborhoods. Embrace the show’s dark art direction, puzzling plotlines and key characters.

On June 3, Netflix and show creators will make an early selection, and choose up to 4 pieces of work as Selected Creators - each will receive €1,900 and have their work turned into impressive wall murals across Berlin, Germany. Once the Creative Brief has closed, an additional 6 pieces of work will be chosen as Finalists - each will receive €250 and have their work used on Netflix social channels.
Things to Consider
  • Design impactful wall mural artwork inspired by DARK's art direction, puzzling plotlines, and iconic characters
  • Embrace and take inspiration from DARK's:
    • Art direction: Fans love the mysterious and sombre setting, tonality, and style of the show
    • Iconic characters: Jonas, The Stranger, Adam, Martha, Noah, Mikkel, Claudia, and the clockmaker. You're welcome to use any combination of characters that you feel is powerful – up to 5.
    • Objects and locations: the cave, the nuclear power plant, the time machine, the black matter, the Kahnwald house, the 1986 bunker, the church, the yellow raincoat, triquetra, the NO FUTURE logo, the woods of Winden, Flashlights, The Fall of the Damned Painting by Rubens
  • Your submission should be a digital illustration or graphic design for the wall mural
  • You submission should use 1 of these wall mural templates (feel free to create a mock-up of your mural):
    1. Berline Mitte - 17.43m (h) x 11.96m (w)
    2. Berlin F’hain - 16.3m (h) x 10.6m (w)
    3. Berlin Neukölln - 13.8m (h) x 12m (w)
    4. Berlin Kreuzberg - 14m (h) x 9.45m (w)
  • Your submission should be in portrait orientation and able to be scaled up to match the size of your chosen wall mural template


  • Include this DARK title treatment in your submission. Don't adapt or change the title treatment in any way
  • Check out the season 1 trailer, season 2 trailer, and this season 1 & 2 key artwork from the last two seasons for visual inspiration. Please don't use the assets provided directly in your work
  • You are welcome to include text related to DARK in your artwork if you wish, e.g. tagline - "Everything is connected," "The end is the beginning and the beginning is the end” - Netflix are open to your suggestions
  • You can depict the likeness of characters in DARK, but stay true to the character's appearance
  • Keep in mind that selected work will be installed on public streets across Berlin, so it should be suitable for all ages
  • Avoid large scale color gradients in your work
  • Provided imagery should only be used for inspiration, and not used directly in your work
  • Don't include references to any people (excluding DARK characters), dangerous situations, other brands, show/imply alcohol or drunkenness, anything offensive or violence
  • Tell us about your inspiration in the 'Description' field in your submission
  • Netflix would love to see and potentially share your work across social media! Tag your work with @darknetflix on Instagram and use #dark
ABOUT DARK
DARK is the epic tale of four families caught up in a time-traveling mystery that could spell doom for the entire world. In the third and final season (launching June 27th), the first Netflix original series "made in Germany" that not only hit a nerve in Germany, but was also internationally acclaimed by viewers and critics, reaches its mind-bending conclusion, moving beyond the concept of space and time.

Upon arrival in a new world, Jonas tries to make sense of what this rendition of Winden means for his own fate, while the ones left behind in the other world are left on a quest to break the loop that now not only bends time but also space. Two worlds. Light and dark. And in the center a tragic love story of epic proportions.

Catch up on season 1 & 2, and check out the season 3 teaser (video opposite)!
ABOUT NETFLIX
Netflix is the world's leading streaming entertainment service with 183 million paid memberships in over 190 countries enjoying TV series, documentaries and feature films across a wide variety of genres and languages. Members can watch as much as they want, anytime, anywhere, on any internet-connected screen. Members can play, pause and resume watching, all without commercials or commitments

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THE INCENTIVES
On June 3, 5pm BST, Netflix will make an early selection, and choose a minimum of 2 and up to 4 pieces of work as Selected Creators. Each will:
  • Potentially have their work installed as a wall mural in Berlin, Germany during July 2020
  • Potentially have their work used across Netflix or DARK social and digital channels
  • Receive €1,900 for each piece selected
Once the Creative Brief has closed, Netflix will choose an additional 6 pieces of work will be chosen as Finalists. Each will:
  • Potentially have their work used across Netflix or DARK social and digital channels
  • Receive €500 for each piece selected
CREATIVE BRIEF GUIDELINES
  • Who is eligible: This opportunity is open globally and you need to be at least 18 years of age or the age of majority in your jurisdiction of primary residence at the time of submission. Employees and their immediate family and household members of Netflix and TLNT (Talenthouse, Ello and Zoopps) are not eligible to participate. Void where prohibited by law.
  • Limit 15 submissions per creator or teams.
  • Please note, that during the Submission Period, your submission may be featured on Netflix (of DARK) social media channels with credit given to you.
  • All submissions must be your own original work (meaning you are not allowed to use third party pre-existing copyright materials and/or stock imagery in your submission) except for the material provided by Netflix. All rights in and to the material provided are reserved by Netflix.
  • All submissions must use 1 of the 4 wall mural templates provided in the brief.
  • How to submit: Click on the ‘Participate’ tab and follow the instructions. Your work must be submitted in JPEG or PNG format, max. size 10 MB. Please retain your original layered artwork files in the highest quality possible. Please no photography or video.
  • Please add a short description in English explaining the inspiration behind your work. Please use the 'Say something about your submission' section within your submission.
  • We advise you to carefully read 'Things to Consider' section above.
  • Please note, all work submitted by June 3, 5:00 PM (BST) will be reviewed for Early Selection of Selected Creators. All work submitted after this date will be reviewed for the standard selection of Finalists once the Creative Brief has closed.
  • If you are not selected, you will retain ownership in the original portions of your work. However, by submitting you hereby grant Netflix a worldwide, non-exclusive, digital license from Creative Brief launch, for up to 3 months after the Selected Creator Announcement, to use your submitted work across their social channels. If your work is used, you will be credited accordingly.
  • If you are a ‘Finalist’, you will be required to assign a worldwide, exclusive, digital, 6-month license in and to the chosen work to Netflix for the specified incentives. Upon selection, you will be required to sign a License Agreement and the Awardee Agreement. Please note that submissions can be used by you for personal, non-commercial and portfolio use only.
  • If you are a ‘Selected Creator’, you will be required to assign all rights, title and interest in and to the selected work to Netflix for the specified incentives. Upon selection, you will be required to sign a Rights Release and the Awardee Agreement. Please note that submissions can be used by you for personal, non-commercial and portfolio use only.
  • If chosen as a Selected Creator or Finalist, you may be asked to modify your work to fit production requirements.
  • Please provide an active email address when registering with Talenthouse to ensure you can be contacted should you be selected.
  • Talenthouse will reach out to participating creators during the submission or selection stage. You must respond to Talenthouse within forty-eight (48) hours or else you will forfeit all incentives. For the verification, you will be asked to provide the original files of your work and a scan of your ID.
  • Talenthouse reserves the right to remove inappropriate, offensive and harmful submissions as well as submissions that do not fit the brief, these guidelines or Official Rules (see below).
  • No purchase necessary to enter or be selected.
HOW NETFLIX WILL CHOOSE
Netflix and DARK show creators will select from all qualified submissions. A qualified submission is one which meets all the Terms & Conditions, Guidelines and Official Rules.

The judging criteria is based on Creativity (30%), Originality (30%) and Overall Understanding of the theme (40%).
KEY DATES
  • Launch: May 28, 2020 at 6:00 PM
  • Early Selection for Mural artwork: June 3, 2020 at 5:00 PM
  • Submission Deadline: June 10, 2020 at 5:00 PM
  • Creators Selected: July 1, 2020 at 5:00 PM
All times are in London Local Time.