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#BIX #graphicdesign

Create geometric graphic designs for BI X

Submission Open
8 Days
19 Hrs
14 Mins

BI X builds digitally innovative products and services to accelerate the development of better healthcare for humans and animals. It pioneers the best ideas to improve human and animal health through meaningful digital products. BI X now want to create bright, bold graphic designs to use across digital channels and marketing materials.

Create impactful, bold, geometric graphic designs that capture BI X's key themes.

An incentive pool for $12,000 will be available. Either 6 pieces of work will be chosen and the Selected Creators will receive $2,000 each, or 1 piece of work will be chosen and the Selected Creator commissioned to produce an additional 5 pieces of work and receive a total of $12,000.
THINGS TO CONSIDER
  • Create artwork that captures one of BI X's key themes using bold, colourful, playful and geometric visuals
  • Your submission should capture 1 of the following themes. Check out the word cloud for each theme for inspiration:
    • Pioneering for digital health - this is BI X's company tagline
    • Global Facing - Global recognition has to be earned. BI X are honest and proud of who they are, where they come from, what they do and what they've achieved. Word cloud
    • Agile Collaboration - BI X recruit and inspire the brightest minds and partners to find the brightest solutions, both internally and externally. Word cloud
    • Valuable Innovation - BI X do not innovate for innovation's sake, they disrupt with a purpose to find game-changing solutions in both human and animal health. Word cloud
    • Unrelenting Transformation - BI X have an unrelenting desire to transform, to do better and have more impact – it is their hertzblut ("heart-blood"). They are the driving force behind Boehringer Ingelheim’s digital transformation. Word cloud
    • Playful - BI X never stop because they love what they do. They love their work. They talk infectiously about what they do. They embrace the inner geek. They tell stories.
  • You have the creative freedom with how you depict your chosen theme - BI X want to see how you think outside the box
  • Check out the mood board for creative style inspiration
  • Your submission should use this color palette. You may add shade, shadow or complementary colors as you wish


  • Create your artwork as a layered AI or PSD file, minimum 120 DPI, landscape, minimum 1920 pixels (width) x 768 pixels (height)
  • Your submission could depict a scene, collage or something more abstract
  • You may include animals and people in your work. People must not be real and should look over the age of 18
  • Your work should be diverse and inclusive
  • Think about how you capture the digital nature of this brand through elements and icons
  • Your work should appeal to future employees and partners of BI X, the employees could be digital talents in science and tech fields.
  • Selected work may be used online, across social media, trade events, in sales and promotional materials
  • Don't include text of the BI X logo in your submission
  • Don't include stereotypical health care icons or symbols in your work e.g. lab coats
  • Don't include references to any real people, dangerous situations, other brands, show/imply alcohol or drunkenness, or anything offensive
  • Tell us about your creative process and inspiration via the 'Description' field in your submission
  • Please don't share your submitted work online, social media or in your online portfolio
ABOUT BI X

BI X are fearless pioneers. Their obsession is digital healthcare. They dream in pixels, bytes and data.

BI X go beyond for humans and animals. Transforming. Collaborating globally. Sometimes failing but always learning. Inventing then reinventing.

Employing the smart. Partnering with the best. Challenging the ordinary, whilst still loving the journey.

THE OPPORTUNITY
An incentive pool of $12,000 will be available for this Creative Brief. During the selection period, BI X and their judging panel will choose one of the following options:

Either, 6 pieces of work will be chosen as Selected Creators. Each will:
  • Potentially have their work used across BI X's website and marketing channels
  • Receive $2,000 for each piece selected
Or, 1 piece of work will be chosen, and the Selected Creator will be commissioned to produce additional work. The Selected Creator will:
  • Potentially have their work used across BI X's website and marketing channels
  • Be commissioned to produce 5x additional pieces of artwork (along the themes outlined in the Creative Brief)
  • Receive a total of $12,000 upon completing the commissioned work
Please note, BI X may choose a number of submitted pieces as Selected Creators, and commission a number or these creators to produce additional works. For each selection or commissioned piece of work, the creator will receive $2,000.
CREATIVE BRIEF GUIDELINES
  • Who is eligible: This opportunity is open globally and you need to be at least 18 years of age or the age of majority in your jurisdiction of primary residence at the time of submission. Employees and their immediate family and household members of BI X and TLNT (Talenthouse, Ello and Zoopps) are not eligible to participate. Void where prohibited by law.
  • Limit 15 submissions per creator or teams.
  • Please note, that during the Submission Period, your submission may be featured on BI X's social media channels with credit given to you.
  • All submissions must be your own original work (meaning you are not allowed to use third-party pre-existing copyright materials and/or stock imagery in your submission). Talenthouse will conduct image verification to ensure all elements of the work you submit are originally created. Failure to meet this requirement may result in disqualification.
  • How to submit: Click on the ‘Participate’ tab and follow the instructions. Your work must be submitted in JPEG or PNG format, max. size 10 MB. Please retain your original layered artwork files in the highest quality possible. Please no photography or video.
  • Please add a short description in English explaining the inspiration behind your work. Please use the 'Say something about your submission' section within your submission.
  • We advise you to carefully read 'Things to Consider' section above.
  • If you are not selected, you will retain ownership in the original portions of your work. However, by submitting you hereby grant BI X a worldwide, non-exclusive, digital license from Creative Brief launch, for up to 3 months after the Selected Creator Announcement, to use your submitted work across their various online and social media platforms. If your work is used, you will be credited accordingly.
  • This Creative Brief has a total incentive pool of $12,000 available. BI X may choose 1-6 submitted pieces of work as Selected Creators, and commission a number of these creators to produce additional works. For each selected or commissioned piece of work, the creator will receive $2,000.
  • If you are a ‘Selected Creator’, you will be required to assign a 10-year, exclusive, limited (digital, social, paid marketing, print, OOH. Non-commercial (eg product/packaging) or TVC) license to the selected work to BI X for the specified incentives. Upon selection, you will be required to sign a License Agreement and the Awardee Agreement. Please note that submissions can be used by you for personal, non-commercial and portfolio use only.
  • If you are a 'Selected Creator' and BI X wish to commission you to produce additional work, Talenthouse will confirm this with you via email. The commissioned work is required to by completed between 9th-23rd October 2020.
  • If selected or commissioned, you may be asked to make 1 round of edits for the work to fit production requirements.
  • Please provide an active email address when registering with Talenthouse to ensure you can be contacted should you be selected.
  • During the Selection Period, Talenthouse will reach out to those being shortlisted. You must respond to Talenthouse within forty-eight (48) hours or else you will forfeit all incentives. For the verification, you will be asked to provide the original files of your work and a scan of your ID for eKYC verification.
  • Talenthouse reserves the right to remove inappropriate, offensive and harmful submissions as well as submissions that do not fit the brief, these guidelines or Official Rules (see below).
  • No purchase necessary to enter or be selected.
HOW WILL BI X CHOOSE
BI X will select from all qualified submissions. A qualified submission is one which meets all the Terms & Conditions, Guidelines and Official Rules.

The judging criteria is based on Creativity (30%), Originality (25%) and Overall Understanding of the theme (45%).
Key Dates
  • Launch:
    September 10, 2020 at 6:00 PM
  • Submission Deadline:
    September 29, 2020 at 5:00 PM
  • Creators Selected:
    October 23, 2020 at 6:00 PM
All times are in London Local Time.
NEXT STEPS
To participate, review the guidelines and submit your work.
Participate