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#createcatrice

Create dazzling and holographic artwork for CATRICE cosmetics

Creators Selected On
December 20, 2017
QUOTE FROM THE JUDGES:

"Congratulations to our Selected Artists! We chose these ideas because the artists managed to create really exciting presentations of holographic make-up looks along with the right products. For us, these are our favorite and the most elaborate realizations, as well as great holographic representations of a holo product. Thank you to each artist who took time to create for us, we loved going through all your incredible ideas!"

- CATRICE Marketing Team

A new trend is taking over the fashion and cosmetic world in 2018: holographic! From fashion to beauty products, the holo colors have spread to various items of clothing, accessories and hair. In 2018 CATRICE is launching new make-up products that capture the holo trend.

Artists from around the world are invited to create artwork that creatively captures the holo theme.

Whether it's a digital illustration, an animated GIF or short form video (6-15 seconds), the CATRICE marketing team is looking for captivating and imaginative artwork to help drive promotion and excitement across their marketing and digital channels.

Artists should check out this mood board for inspiration and read the 'Things to Consider' section below before starting their work.

Five pieces of work will be selected. The Selected Artists will have their work showcased across CATRICE's website and social media channels and will receive €2,000 (1st Selected Artist), €1,000 (2nd and 3rd Selected Artist) and €500 (4th and 5th Selected Artist).

Things to consider
When creating your artwork, please consider the following:
  • CATRICE is looking for artwork (stills or moving image pieces) that bring to life the new holographic trend theme in a unique and inspiring way.
  • GIFs or short form video submissions should have a length of 6 -15 seconds.
  • Colors or effects you use for your artwork should echo the scheme of the holographic trend (shimmering, luminous, iridescent, multi-color).
  • Please check out this mood board for inspiration.
  • Submissions must be on a black or white background.
  • Submissions must include a variety of CATRICE products, as well as the CATRICE logo. These assets can be downloaded here.
  • The logo should be positioned in the upper right corner (black logo on white background or white logo on black background).
  • Submissions should have a square (1:1) aspect ratio with a resolution of at least 1000x1000 px. Original moving image pieces should have a maximum size of 20 MB.
  • Submissions, can but do not have to include body parts (e.g.: cheek bones, eyes, mouth, nails, hand). Please make sure that these body parts are not recognizable and all rights are cleared for third party usage.
  • Music can, but does not have to be used (must be original and/or cleared to use).
  • Please don't use voiceover for your submission.
  • You are free to use typography, but it must be in English.

About CATRICE

CATRICE never misses a single trend, must-have or detail. The range is extremely convincing: a large choice of colors with trendy as well as classic shades for diverse looks. Products with high-quality ingredients, luxurious textures and innovative formulas. Premium packaging. An ideal price-performance-ratio to ensure a pure love of shopping.

Twice a year, 25% of the CATRICE range is updated to have always something new to discover. CATRICE – a pure joy of life: inspiring, contagious and multi-faceted.

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The Career Opportunity
Five pieces of work will be selected. The Selected Artists, as chosen by the CATRICE marketing team, will:
  • Have their work potentially showcased across the website and social media channels of CATRICE.

  • Receive €2,000 (1st Selected Artist)
  • Receive €1,000 (2nd and 3rd Selected Artist)
  • Receive €500 each (4th and 5th Selected Artist)
Up to five Finalists, as chosen by CATRICE, will receive potential exposure across CATRICE's social media channels.
Creative Invite Guidelines
  • This opportunity is open globally to those who are at least 18 years of age at the time of entry. Void where prohibited by law.
  • Multiple submissions (up to 10) and artist teams are allowed.
  • All submissions must be original artwork, meaning not using third party pre-existing copyright materials or stock imagery, except for the material provided by CATRICE, but can be pre-existing or created especially for this opportunity. All rights in and to the material provided is reserved by CATRICE.
  • Please read the "THINGS TO CONSIDER" section above carefully.
  • Submissions must include a variety of CATRICE products, as well as the CATRICE logo that should be placed in the upper right corner on black or white background. Product shots and the logo are to be found in the provided assets.
  • Artists should retain their original files in the highest quality possible. Images must be submitted via the "Participate tab" in JPEG or PNG, max size 10MB. GIFs and videos should have a length of 6 to 15 seconds and should be uploaded as an mp4 via the “Participate” tab to the Talenthouse player. All formats should have a 1:1 aspect ratio with a resolution of at least 1000x1000 px.
  • All music and content included in submitted videos must be original and/or cleared to use. Proof will be required if selected.
  • If submissions include body parts they should not be recognizable. If selected by CATRICE, all rights must be cleared for use.
  • Artists that are not selected as well as Finalists, will retain ownership of their work, however CATRICE has global marketing rights to promote the work on their social media and online channels with reference to this Creative Invite for up to six months after announcement of the Selected Artists. All artists will be credited accordingly.
  • For the incentives set forth above, the Selected Artists are required to assign all rights, title and interest in and to their work to CATRICE. The Selected Artists will have to sign a Copyright Agreement. Selected artwork can still be used for artist's own portfolio purposes.
  • Selected Artists may be asked to modify their work to fit production requirements.
  • Artists must join Talenthouse using an active email address in order to ensure they can be contacted should they be selected.
  • The Selected Artists must respond to Talenthouse within two (2) days of receiving the notification email or else will forfeit all incentives.
  • Talenthouse reserves the right to remove inappropriate, offensive and harmful submissions as well as submissions that do not fit the brief, guidelines or Official Rules.
  • No purchase necessary to enter.
How Catrice will choose
The CATRICE marketing team will select from all qualified submissions. A qualified submission is one which meets all the Terms & Conditions, Guidelines and Official Rules.
Key Dates
  • Launch:
    October 25, 2017 at 10:00 AM
  • Submission Deadline:
    November 28, 2017 at 10:00 AM
  • Selection Period Starts:
    November 28, 2017 at 10:00 AM
  • Creators Selected:
    December 20, 2017 at 2:00 PM
All times are in Pacific Time.
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