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#PeterRabbit2

Create one-of-a-kind artwork inspired by Peter Rabbit 2: The Runaway

Creators Selected On
March 6, 2020

To celebrate the release of the new film Peter Rabbit 2: The Runaway, Columbia TriStar Marketing Group, Inc. wants to collaborate with you for an exciting art activation!

Create one-of-a-kind artwork for Peter Rabbit 2: The Runaway inspired by the latest imagery and trailer from the film.

6 Selected pieces of work will be featured across the film’s marketing channels and receive $2,000 each. *Selected Creators will be required to provide traced line art versions of their artwork with high res files, this will be used for coloring page printables.*

things to consider
  • You are encouraged to emphasize/showcase:
    • Peter’s evolving relationships and expanding world beyond the garden.
    • The fun elements of the film and Peter’s humorous personality.
  • You may use the images throughout this brief for inspiration and visual reference of the characters featured in the film. Please don't use the imagery directly in your work.
  • You can include the title treatment directly in your work if you would like.
  • Selected Creators will be required to provide traced line art (coloring book) versions of their artwork, so keep that in mind while creating your submissions.
about peter rabbit 2: the runaway

In Peter Rabbit 2: The Runaway, the lovable rogue is back. Bea, Thomas, and the rabbits have created a makeshift family, but despite his best efforts, Peter can’t seem to shake his mischievous reputation. Adventuring out of the garden, Peter finds himself in a world where his mischief is appreciated, but when his family risks everything to come looking for him, Peter must figure out what kind of bunny he wants to be.

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the incentives
6 pieces of work will be chosen as Selected Creators. Each will:
  • Potentially have their artwork featured in Peter Rabbit 2: The Runaway's marketing campaign, including in digital, print materials and merchandise
  • Receive $2,000 for each piece of artwork selected
*Selected Creators will be required to provide traced line art versions of their artwork with high res files, this will be used for coloring page printables.*
creative brief guidelines
  • Who is eligible: This opportunity is open globally to those who are at least 18 years of age and the age of majority at the time of entry. Void where prohibited by law.
  • NO PURCHASE NECESSARY TO ENTER OR WIN. AN INTERNET CONNECTION IS REQUIRED.
  • Each creator may submit up to 10 submissions. Creator teams allowed.
  • Submissions will not be visible to the public until after the announcement.
  • During the Submission Period, your submission may be featured on Peter Rabbit 2: The Runaway's social media channels with credit given to the Creator.
  • Creators should retain their original artwork files in the highest quality possible but designs must be submitted in JPEG or PNG, max. size 10MB.
  • All submissions must be original artwork which is not inspired by or based on third-party artwork (and may not contain third party materials or intellectual property and/or stock materials, and must be free-and-clear of any and all third-party rights). Please, no photography or video.
  • Creators may depict the likenesses of the characters in Peter Rabbit 2: The Runaway to the extent such depiction does not contain the likeness of the actors and may include Peter Rabbit 2: The Runaway's title treatment logo in their artwork. All rights in and to the characters, title treatment logo, and imagery provided are reserved by Columbia TriStar Marketing Group, Inc. (“CTMG”).
  • How to submit: Click on the ‘Participate’ tab and follow the instructions. Your work must be submitted in JPEG or PNG, max. size 10 MB. Please retain your original layered AI or PSD files in the highest quality possible. Only static digital work. Please, no photography or video.
  • If you are Selected Creator, you will have to supply your artwork as a layered artwork file in AI or PSD (high-res, CMYK and 300dpi minimum), plus a minimum of 1 trace line version of your work to for use as printable coloring pages.
  • If you are selected, Selected Creators (defined in Official Rules below) shall assign to CTMG and their licensees and assigns all rights, title, and interest in and to the Selected Creators’ submitted artwork. Selected Creators will be required to sign an Assignment and Release Form and the Awardee Agreement.
  • If you are not selected, you retain the copyright as to the original elements only in their artwork, subject to CTMG’s intellectual property rights to the motion picture elements. By entering the Creative Brief, each creator grants to CTMG a worldwide, unrestricted, non-exclusive, royalty-free license for one (1) year to use the submitted artwork across CTMG’s various marketing platforms in association with the advertising, marketing and promotion of Peter Rabbit 2: The Runaway including without limitation digital and marketing channels. CTMG will use its best efforts to provide all creators with credit for their artwork.
  • Your copyright in the submitted work is subject to and restricted by CTMG's underlying rights in Peter Rabbit 2: The Runaway's IP defined in the Official Rules. You may only use the work for personal, non-commercial purposed (e.g. portfolio purposes and digital channels) without express written consent from CTMG. In no event, may you obtain a fee, royalty, advertising revenue, or any other payment for the work submitted to this Creative Brief.
  • Selected Creators may be asked to modify their artwork up to 2 times to fit production requirements.
  • Please provide an active email address when registering with Talenthouse to ensure you can be contacted should you be selected.
  • During the selection period, Talenthouse will reach out to those being shortlisted. You must respond to Talenthouse within forty-eight (48) hours or else you will forfeit all incentives. For the verification, you will be asked to provide the original files of your artwork and a scan of your ID.
  • Talenthouse reserves the right to remove inappropriate, offensive and harmful submissions as well as submissions that do not fit the brief, these guidelines or Official Rules (see below).
  • Sponsor: TLNT Group LLC.
  • Movie artwork: PETER RABBIT™ & © Frederick Warne & Co. PETER RABBIT™ 2, the Movie © 2020 CPII. All Rights Reserved.
how Columbia Pictures will choose
Columbia Pictures will select from all qualified submissions. A qualified submission is one that meets all the Terms & Conditions, Guidelines, and Official Rules.

All eligible submissions received will be judged according to the following equally weighted judging criteria: substance; creativity; originality, and adherence to Peter Rabbit 2: The Runaway theme.
Key Dates
  • Launch:
    January 16, 2020 at 12:00 PM
  • Submission Deadline:
    February 12, 2020 at 10:00 AM
  • Creators Selected:
    March 6, 2020 at 10:00 AM
All times are in Pacific Time.