Create artwork inspired by Insidious: The Last Key

Creators Selected On
December 9, 2017

Jason Blum, producer and founder of Blumhouse Productions, is signed-on to personally judge the entries for the Insidious: The Last Key Creative Invite on Talenthouse! In addition to the Insidious franchise, Blumhouse has produced the highly profitable and acclaimed franchise Paranormal Activity, as well as Split and Get Out. We’re more than thrilled to have such a horror heavy-weight on board the judging panel! Get started and don’t be afraid to make your entries really stand out! Learn more about Jason Blum in “The Judge” section below.
Insidious: The Last Key is the newest installment in the Insidious franchise coming to theaters in a few months! This movie follows Elise Rainier as she investigates recent supernatural disturbances occurring in the Southwest of the United States. This movie takes place 2nd chronologically after the 3rd movie in the series.

To amplify the launch of the movie in January 2018, Sony Pictures is creating an art activation campaign leading up to this movie’s release, and they want to collaborate with you!

Visual artists from around the world are invited to create artwork inspired by the dark, haunting, and mysterious universe of Insidious: The Last Key.

Whether it's a painting, an animated GIF or an alternative poster design, the judging panel is looking for captivating and imaginative artwork to help drive promotion and excitement socially across the movie's marketing and digital channels.

Five selected pieces of artwork may be featured in Insidious: The Last Key's international marketing campaign leading up to the release of the movie. The Selected Artists will receive $2,000 for each piece selected.
submission requirements

The Work must adhere to the following creative themes:

  • Because the movie spotlights the character Dr. Elise Rainier as a child and uncovers some of her history, Artists are encouraged to create stylized alternate posters as if the movie were being realized in the 50s, 60s, 70s, 80s, 90s, or even the early 2000s.
  • Artists may not reference characters/storylines from previous movies.
  • Artists are able to use the approved stills, the international trailer, and the Insidious: The Last Key Title Treatment in their artwork.*
  • Artists should watch the trailer and check out the movie’s Facebook page for additional inspiration.
*Please note that artists are able to use the approved stills and the international trailer as a point of reference but only the Title Treatment can be used in the artwork as such.
about Insidious: The last key

The creative minds behind the hit Insidious trilogy return for Insidious: The Last Key. In the supernatural thriller, which welcomes back franchise standout Lin Shaye as Dr. Elise Rainier, the brilliant parapsychologist faces her most fearsome and personal haunting yet: in her own family home.

The film is written by co-creator Leigh Whannell (Saw), who wrote the trilogy and directed Chapter 3; produced by Insidious regulars Jason Blum (The Purge series, Get Out), Oren Peli (Paranormal Activity) and co-creator James Wan (The Conjuring, Furious 7); and directed by series newcomer Adam Robitel (The Taking of Deborah Logan).

the career opportunity*
Five pieces of work**, as chosen by Sony Pictures, will be selected. The Selected Artists will each:
  • Potentially have their artwork featured in Insidious: The Final Key's marketing campaign
  • Potentially receive exposure for their work across Insidious: The Final Key’s digital and marketing channels including print materials and merchandise
  • Receive $2,000 for each piece of artwork selected
*Please note that there is no employment opportunity granted herein.
**At least one static image and one GIF will be selected.
the judge: jason blum
Founder, Blumhouse Productions

Jason Blum, founder of Blumhouse Productions, is an Academy Award-nominated and two-time Emmy and Peabody Award-winning producer. His multi-media company is known for pioneering a new model of studio filmmaking: producing high-quality micro-budget films.

In addition to Insidious franchise, Blumhouse has also produced the highly profitable The Purge, Sinister and Paranormal Activity franchises which together have grossed more than $1.7 billion at the global box office. In 2017, Blumhouse blockbusters Split from M. Night Shyamalan and Get Out from Jordan Peele grossed more than $500 million worldwide. Blumhouse’s third film of the year, Happy Death Day, was another number one hit for the company. Blum has appeared on Vanity Fair’s New Establishment list each year since 2015 and was named to the TIME 100 list of the world’s most influential people in 2017.

Blum is a member of the Sundance Institute’s Director’s Advisory Group. He also serves on the Board of the Public Theater in New York and the Board of Trustees for Vassar College. He began his career as the producing director of the Malaparte Theater Company, which was founded by Ethan Hawke.
creative invite guidelines
  • This opportunity is open globally (excluding the United States, Bermuda and countries in which the United States has embargoed goods (including without limitation, Crimea, Cuba, Iran, North Korea, Sudan and Syria)) to those who are at least 18 years of age and the age of majority at the time of entry. Void where prohibited by law.
  • Each artist may submit up to 10 submissions. No artist teams allowed.
  • Artists should retain their original artwork files in the highest quality possible but designs must be submitted in JPEG, PNG or GIF, max. size 10MB.
  • All submissions must be original artwork which is not inspired by or based on third party artwork (and may not contain third party materials or intellectual property and/or stock materials, and must be free-and-clear of any and all third-party rights). Please no photography or video.
  • Artists may depict the likenesses of the characters in Insidious: The Final Key, to the extent such depiction does not contain the likeness of the actors, and may include the Insidious: The Final Key title treatment in their artwork. All rights in and to the characters and title treatment logo are reserved by Columbia TriStar Marketing Group, Inc. (“CTMG”).
  • Please read the 'Submission Requirements' carefully.
  • Selected Artists (defined in Official Rules) shall assign to CTMG and their licensees and assigns, all rights, title and interest in and to the Selected Artists’ submitted artwork. Selected Artists will be required to sign an Assignment and Release Form.
  • The Non-Selected artists retain the copyright as to the original elements only in their work, subject to CTMG’s intellectual property rights to the motion picture elements. By entering the Creative Invite, each artist grants to CTMG a worldwide, unrestricted, non-exclusive royalty-free license for one (1) year to use the submitted work across CTMG’s various marketing platforms in association with the movie Insidious: The Final Key. CTMG will use its best efforts to provide all artists with credit for their work.
  • Artist’s copyright in the work is subject to and restricted by CTMG's underlying rights in the Insidious: The Final Key IP defined in the Official Rules, and entrants may make only personal non-commercial use (e.g. portfolio purposes) of the submissions without express written consent from CTMG. In no event, may an entrant obtain a fee, royalty, advertising revenue, or any other payment for the art created pursuant to this Creative Invite.
  • Selected Artists may be asked to modify their work to fit production requirements.
  • Artists must join Talenthouse using an active email address in order to ensure they can be contacted should they be selected.
  • Selected Artists must respond to Talenthouse within two (2) days of receiving the notification email and must timely complete all requested paperwork or else will forfeit all incentives.
  • Talenthouse reserves the right to remove inappropriate, offensive and harmful submissions as well as submissions that do not fit the Submission Guidelines as specified herein and in the Official Rules.
  • Sponsor: Talenthouse, Inc.
how the host will choose
The judges will select from all qualified submissions. A qualified submission is one which meets all the Terms & Conditions, Guidelines and Official Rules.
Key Dates
  • Launch:
    November 7, 2017 at 10:00 AM
  • Submission Deadline:
    December 4, 2017 at 10:00 AM
  • Selection Period Starts:
    December 4, 2017 at 10:00 AM
  • Creators Selected:
    December 9, 2017 at 1:00 PM
All times are in Pacific Time.