Create Viber’s Sticky Fingers Mascot

Creators Selected On
May 14, 2015
the brief
Welcome to Viber's Sticky Fingers, a global design initiative giving you the opportunity to create stickers for Viber and get your talent noticed by the world. Viber is challenging creative people to design a mascot for 'Sticky Fingers' and see their character made into a Viber sticker. Imagine the whole world sending Good Vibes using your sticker design!

Stickers are used in Viber conversations to express emotion, a reaction or a statement instead of just plain, boring text messages. Viber stickers are often accompanied by a phrase such as 'Hi, Bye, BRB, etc.'. Words in pictures.

Your Sticky Fingers character needs to have a positive and cool attitude as well as being communicative, expressive and fun. The best way to know if a character can be communicative and emotional is by testing it with 3 basic emotions - happy, sad and in love. You only need to fully render 1 of the 3 emotions. If you wish to submit additional sketches for the other emotions, go ahead but you don’t need to fully render them, a basic sketch is fine. Please submit your design in a JPG/PNG format and include your character's name along with a brief description about them.
about viber
Viber is a messaging app that allows you to make HD phone and video calls, send texts, photos, videos and group messages to other Viber users anywhere in the world for free! Viber is known for its fun and crazy stickers. Millions of people worldwide use these stickers every day to share Good Vibes with their friends and families.

what viber is looking for
As the Sticky Fingers mascot, your design should really bring to life the Good Vibes associated with Viber. The character you design doesn't have to be human or an animal, it can be anything, as long as it conveys emotions and can be used in a Viber conversation. The character must also feature eyes and a face.

Please do not build a character around the Viber logo, do not use any existing characters, do not use any photographs. The character needs to be a completely original design. Please also avoid adding too many details in your design as it will ultimately need to work on a small screen format.
the career opportunity
Ten selected finalists, as chosen by Viber and their panel of judges, will receive:
  • $1,000
Out of the ten finalists, one overall artist will be selected to receive:
  • The opportunity to work with the Viber design studio to develop their character into sticker packs
  • A revenue share for every sticker sold of their character design
  • Exposure across Viber's social media channels
Viber is giving $500 to the Most Shared submission, so be sure to upload your entry and share your submission page with your friends.
If you need some help in creating your Sticky Finger character, check out this video to the right for some inspiration tips from Viber!
meet the judges
Erez Shocher
Erez is Viber’s Creative Director and is in charge of all the creative aspects of Viber. He also works with the in-house illustrators who create Viber stickers, along with dozens of freelance sticker artists around the world.

"Viber stickers are a fun kind of messaging experience. For the first time ever, we are giving the creative community the opportunity to bring their characters to life through Viber. We are very excited to see what artists and illustrators can come up with!" - Erez Shocher
Mark Hardy
Mark is Viber's Chief Marketing Officer and is in charge of marketing across the world. He is no stranger to character design and animation, having previously worked at Disney/Pixar and Sony PlayStation. Mark is responsible for making sure the Viber brand is always fresh and exciting, building global campaigns that keep the Good Vibes rolling.

"This is an amazing opportunity for character artists and illustrators the world over. I am sure the community will create some really exciting new character ideas – let’s get sketching!" - Mark Hardy
Alon is the Creative Manager of Viber's Sticker Department, overseeing the creation of all sticker packs (and emoticons). He is also an illustrator/animator and the proud father of Legcat, Violet, DJ and The Viber dog. Directing and guiding freelance illustrators and in-house artists, his job is to make sure Viber has the best stickers in the world!

"People come to me and say "stop drawing already and start working!". I feel truly fortunate that I was able to turn my passion into my job. Want to do the same? Show us that you've got what it takes to be a creator of Viber stickers!” - Alon Boroda
Aviv is a sticker artist, and the creator of Viber characters Freddie, Eve, Crystal and Rocco. She started as a freelancer in the very early stages of the Sticker Market before joining the team full-time, and hopes to introduce many new characters to the Viber family.

"It's so cool to create and draw characters that people around the world use in their conversations every day. And it's probably one of the only jobs where you can have a serious debate about foxes' dance moves, or what color dress would best suit a bear." - Aviv Or
Zoe is the Content Manager at Viber, responsible for all the content that goes into the Sticker Market. She manages all the artists, illustrators, and contributors, preparing sticker packs for release to global and local markets. Managing the content of the stickers and deciding what characters and messages are needed, are the best part of her job!

"You want a sticker of a cat saying ‘Woof'? I can make it happen." - Zoe
creative invite guidelines
  • This opportunity is open globally to those who are at least 18 years of age at the time of entry.
  • Artists should retain their original artwork files (in 300dpi) but designs must be submitted in JPEG or PNG, max size 5MB.
  • Character designs must feature the following:
    • Characters must feature eyes and a face.
    • Sketches may be submitted, but the character must be shown in full color.
    • Artists need to only submit one character but can show their character in a variety of emotions or situations.
    • Submissions must include a written description along with a name for their character
  • The copyright in and to the selected submission shall be owned by Viber with the selected artist receiving a revenue share for their sticker design.
  • All entries must be original artwork (meaning not using third party pre-existing copyright materials).
  • Do not build a character around the Viber logo, do not use any existing characters, do not use any photographs.
  • Artists must join Talenthouse using an active email address in order to ensure they can be contacted should they be selected.
  • All submissions will feature as part of a global gallery with public sharing on Facebook, Twitter and Pinterest.
  • Talenthouse reserves the right to disqualify artists who we believe are cheating the sharing system as this is against the spirit of the Creative Invite.
  • Inappropriate, offensive, harmful or submissions that do not fit the brief will be removed.
  • No purchase necessary to enter.
how viber will choose
Viber and their panel of guest judges will select from all qualified submissions. A qualified submission is one which meets all the Terms & Conditions, Guidelines and Official Rules.

As soon as you have submitted your work, feel free to start sharing your submission on Facebook, Twitter and Pinterest. These shares will count towards the Most Shared award. Please note, it does not impact your chance of being chosen as the overall Selected Artist if you choose not to share.
Key Dates
  • Launch:
    March 4, 2015 at 10:00 AM
  • Submission Deadline:
    April 15, 2015 at 10:00 AM
  • Open Review Starts:
    April 15, 2015 at 10:00 AM
  • Creators Selected:
    May 14, 2015 at 10:00 AM
All times are in London Local Time.