Recognized as one of the most acclaimed and iconic bands in the history of music, The Who are set to re-affirm their global legendary status with the imminent release of Quadrophenia: ‘The Director’s Cut’. To commemorate the album's release and pay homage to 1960s 'Mod Culture', The Who are inviting filmmakers and animators to unleash their creativity and submit a music video that does for the track what the film did for the album. The video should reflect the 1960s 'Mod Culture' and show inspiration from the musical and visionary journey portrayed in that era. The winning video will be produced as the official video for '5.15'.
Host's Choice
The winner will receive $2000 and will work with Universal Music Group's marketing team to finalize the video which will be featured and promoted on thewho.com and The Who's social media channels. The winner will also receive:
- a signed Fender guitar by Pete Townshend
- Quadrophenia: 'The Director's Cut' Boxset
One runner-up (as selected by Pete Townshend) will receive:
- Quadrophenia: 'The Director's Cut' Boxset
- $250
People's Choice
The three highest voted artists will each receive:
- Quadrophenia: 'The Director's Cut' Boxset
- $250
Get Involved
Submit by: November 10, 2011
Vote: November 11, 2011 - November 18, 2011
Winner(s) Announced: December 2, 2011
Click 'Get Started' to review the guidelines and submit your work.
