Design new covers for the ila DUSK personal alarm

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"so, you think you scare me??!!" By Pascaline Dussaut

symbol of venus with biceps... saying "so, you think you scare me" :) explaination: the symbol is teh feminity, the biceps actually represent her ila DUSKpersonal alarm... she's cute,very feminine (the lips stick, eyes lashes, hair) she doesnt feel unsecure to live her feminity, she a positive, active and self confident woman. plus with her ila DUSK (her biceps) that she always has on her she feel safe to go anywhere, to be a part of this world quite difficult for women sometimes. the background is kind of girlie since this product is going to be mostly for women but we could also think if doing a version of this symbol in a darker and more dangerous background... but i thought to stay in the positivite mood was the best. with those biceps=ilaDusk personal alarm every women can go everywhere without getting scared, without feeling unconfortable.

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About this Creative Invite

Design new covers for the ila DUSK perso
By Bartle Bogle Hegarty

Earn an internship at BBH London or New York

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