MASTERCARD

A video series to launch the Ingenious Film Competition, highlighting small business owners and filmmakers responding to the challenges of the COVID-19 pandemic.

MASTERCARD

To shine a light on how local small business owners responded to the challenges brought about by the COVID-19 pandemic, Pollinate and Mastercard partnered with Talenthouse to launch their inaugural Ingenious Film Competition. Talenthouse selected 10 filmmakers from Australia, Italy, Spain, United Kingdom, and the United States. The filmmakers and their featured small business were all awarded a physical Ingenious 2021 trophy to commemorate their official selection. The featured videos were leveraged on Mastercard and Ingenious’ digital properties, social media, live stream interviews and more.

Check out our case study video

47

storytelling videos, ten selected

2.3M

impressions

4,700

views and 34% engagement rate for LinkedIn live event